Advertisement


Advertisement

Thread Rating:
  • 5 Vote(s) - 3.2 Average
  • 1
  • 2
  • 3
  • 4
  • 5
Airtel DTH: Recorder on the go
Advertisement
#1
For a couple of years now, Tata Sky has positioned its personal video recorder as a differentiator in the direct-to-home (DTH) market. It was the only service that allowed you to record the programmes you liked but could not watch. But that advantage is now history. Airtel DTH has become the second to market this gadget. Airtel’s device not just records, pauses, replays and fast-forwards TV content, it also sways to orders given over the mobile phone.

Bharti Airtel Director and CEO (DTH) Ajay Puri says: “Surveys have shown that in homes with personal video recorders, 30-40 per cent of content watched is recorded. The average viewership of TV too goes up by 20-30 per cent in homes with recorders.” The recorder with Airtel DTH comes at a premium. It is priced at Rs 6,990, while Tata Sky Plus (the recorder set for Tata Sky) is available for Rs 1,000 less. In mature markets of the West, a majority of the DTH connections are bought with the recorder. The trend, Tata Sky and now Airtel DTH hope, will soon catch up in India.

Airtel DTH: Recorder on the go

Reply
Thanks given by:
Advertisement
Advertisement




Possibly Related Threads...
Thread Author Replies Views Last Post
  Update: Airtel Digital TV Channels List rahul1117_kumar 300 122,061 01-15-2021, 09:47 AM
Last Post: nairrk
  DTH News: Airtel launches two educational DTH channels for Class 6 to 12 students nairrk 0 389 11-24-2020, 01:03 PM
Last Post: nairrk
  DTH Updates: R9 TV will be removed shortly on Airtel Digital TV nairrk 0 680 10-15-2020, 09:33 AM
Last Post: nairrk
  DTH Updates: ''Bansal News'' added by Airtel Digital TV nairrk 0 531 10-15-2020, 09:28 AM
Last Post: nairrk
  DTH Updates: ADTV added 'Airtel Entertainment Home 3' on Ch.123 nairrk 0 534 10-02-2020, 08:05 AM
Last Post: nairrk
  DTH Updates: New Channel ''Airtel Korean TV'' added by ADTV nairrk 0 432 09-25-2020, 07:44 AM
Last Post: nairrk
  DTH Updates: Value Sports Pack from Airtel Digital TV nairrk 0 395 09-22-2020, 11:17 AM
Last Post: nairrk
  DTH Updates: Airtel Test Channel 3 added on Ch.499 nairrk 0 574 09-19-2020, 09:37 AM
Last Post: nairrk
  AirtelDigitalTV added "Airtel Test Channel 2 (TV)" channel on its DTH platform on 17-09-2020 Sathish 1 238 09-19-2020, 09:35 AM
Last Post: nairrk
  DTH Updates: Airtel Test Channel 4 added by ADTV nairrk 0 397 09-18-2020, 09:22 AM
Last Post: nairrk

Forum Jump:


Users browsing this thread: 1 Guest(s)
Advertisement