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Big TV will be spin off by ADAG into a special purpose
Quote:The Anil Dhirubhai Ambani Group (ADAG) company will spin off its direct-to-home (DTH) television service called Big TV into a special purpose vehicle in which Digicable will also be housed, the banker said.

RCOM will hold 60% in the special purpose vehicle, while Ashmore, a private equity fund, Jagjit Singh Kohli, the managing director and chief executive of Digicable and Yogesh Shah the joint MD will own the remaining stake, the banker said. Mr Kohli, earlier, was heading Wire and Wireless India, an Essel group digital cable distribution company, that was demerged from Zee Telefilms in 2006. Reliance Communications(RCOM) is likely to acquire privately-held cable television company Digicable in a cashless deal, an investment banker familiar with developments told ET.
Reliance Big TV, that has recently seen a plateau in subscriber additions, will get access to a ground digital cable distribution network to compliment its satellite distribution. Digicable has also applied for a licence to distribute cable TV via a technology called Headend-in-the-Sky, or HITS, which will prove beneficial to Big TV.

RCOM already emits signal from a satellite which can be collected by a large dish, or the headend. The signal can then be decrypted at low-cost cable stations and distributed to individual houses. It also gives Big TV an edge over numerous DTH operators that have mushroomed over the past couple of years.

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