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DD Direct Plus soon to move to MPEG-4, DVB-S2 Video Compression Technology
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#1
New Delhi: Backed by financial support, upgraded technology and a comprehensive pan-India distribution strategy, DD Direct Plus is aiming to double its existing subscriber base to over 12 million within next 15-18 months.

The country’s first and only free direct-to-home (DTH) platform aims to challenge the dominance of six private DTH firms that currently command 25 million subscribers. In the process, DD Direct Plus has overhauled itself to provide the viewers a competitive DTH service at no monthly cost, sources in the I&B ministry said.

To meet this aim within a fixed time frame, the ministry has decided to pump in Rs 81 crore in DD Direct Plus. A detailed proposal to this effect was approved last week by the ministry, a source said. This is significant because it is the first instance of a major funding exercise undertaken by the government for DD Direct Plus since its launch in 2004.

However, to implement the plans, Doordarshan will be told to double the subscriber base of DD Direct Plus in next 18 months, the source added. This means, Prasar Bharati will have to acquire at least 3,00,000 subscribers every month beginning early next year.

Full Story: Indian DTH Blog

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#2
(07-19-2010, 10:37 AM)Sathish Wrote:
New Delhi: Backed by financial support, upgraded technology and a comprehensive pan-India distribution strategy, DD Direct Plus is aiming to double its existing subscriber base to over 12 million within next 15-18 months.

The country’s first and only free direct-to-home (DTH) platform aims to challenge the dominance of six private DTH firms that currently command 25 million subscribers. In the process, DD Direct Plus has overhauled itself to provide the viewers a competitive DTH service at no monthly cost, sources in the I&B ministry said.

To meet this aim within a fixed time frame, the ministry has decided to pump in Rs 81 crore in DD Direct Plus. A detailed proposal to this effect was approved last week by the ministry, a source said. This is significant because it is the first instance of a major funding exercise undertaken by the government for DD Direct Plus since its launch in 2004.

However, to implement the plans, Doordarshan will be told to double the subscriber base of DD Direct Plus in next 18 months, the source added. This means, Prasar Bharati will have to acquire at least 3,00,000 subscribers every month beginning early next year.

Full Story: Indian DTH Blog
what happen 2 DDD+ they every time Realase a Press Note they will do that they will do this but nothing happen bcuz its a indian gov....:mdr:
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