Advertisement


Advertisement

Thread Rating:
  • 0 Vote(s) - 0 Average
  • 1
  • 2
  • 3
  • 4
  • 5
DTH News : Sananda TV to shut down on 7 November
Advertisement
#1
Ananda Bazar Patrika's presence in the television entertainment space will end on 7 November as Sananda TV shuts down 15 months after launch.

The Kolkata-based media group, which had launched the Bengali general entertainment channel on 25 July last year, could not make an impact in a market dominated by Star Jalsha, Zee Bangla and ETV Bangla.

Sananda TV drew its name from ABP's women magazine Sananda and was targeted towards modern-day women. ABP had hoped to draw synergy from its women magazine for the GEC channel.

Sananda TV is the second high-profile Bengali GEC to shut down after Mahuaa Bangla.

According to Deloitte, GECs dominate the West Bengal TV market with Bengali and Hindi GECs commanding a viewership share of almost 50 per cent. A typical GEC requires as much as six hours of fresh software every day with films being one of the key content sources that fill this need.

For more Click Here.
Reply
Thanks given by:
Advertisement
Advertisement




Possibly Related Threads…
Thread Author Replies Views Last Post
  General News: iTV Network to launch two more news channels; NewsX Kannada to shut down nairrk 0 492 07-18-2019, 11:45 AM
Last Post: nairrk
  General News: NGC Network India to shut down Nat Geo Music HD, Nat Geo People HD nairrk 0 570 05-22-2019, 10:09 AM
Last Post: nairrk
  Update: Turner India to shut down Toonami from 15 May nairrk 0 609 04-20-2018, 10:46 AM
Last Post: nairrk
  General News: Prasar Bharati to shut analogue terrestrial transmission in 19 cities in Dec nairrk 0 697 12-06-2017, 06:49 PM
Last Post: nairrk
  Update: Disney to shut Bindass Play on 29 Oct to launch Disney Intl HD nairrk 0 959 09-28-2017, 02:53 PM
Last Post: nairrk
  General News: Sun TV Network to shut Kannada news channel on 24 Oct nairrk 0 747 08-25-2017, 09:22 AM
Last Post: nairrk
  General News: Star India to shut down 3 English channels from 15 June nairrk 0 1,631 05-16-2017, 09:44 AM
Last Post: nairrk
  General News: Sun TV to launch five channels, shut down four ad-free channels nairrk 0 957 03-14-2017, 09:53 AM
Last Post: nairrk
  General News: ZEEL to launch Zee Marathi HD and Zee Bangla HD on 20 November nairrk 0 653 11-16-2016, 11:55 AM
Last Post: nairrk
  Update: "zee Bangla hd " will launch on 20th November nilesh.sharma.k 0 684 11-08-2016, 05:32 PM
Last Post: nilesh.sharma.k

Forum Jump:


Users browsing this thread: 1 Guest(s)
Advertisement