DTH rev to match cable biz income in 4-6 quarters: Zee Ent

[Sathish]

Zee Entertainment Enterprises reported a 3% dip in revenues for the third quarter of FY10 to Rs 530.93 crore versus Rs 545.58 crore, YoY. Operating profit margin rose to 29.6% versus 22% and PAT increased to Rs 146.43 crore versus Rs 83.97 crore, YoY.

Commenting on the company’s plans going forward, its Managing Director and Chief Executive Officer, Punit Goenka, said that direct-to-home (DTH) revenues would equal cable business revenues in the next four to six quarters.

Further on the advertisement scenario, he said that the pricing was still lower by 12-15%. However, he added, “Distribution revenues were led by DTH subscriber ads.”

Full Story: DTH rev to match cable biz income in 4-6 quarters: Zee Ent