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Ek Koshish Dil Se Zindagi Ke Liye!
New Delhi, July 27, 2010: 94.3 MY FM always makes it a mark that it touches all the aspects of being the helping hands for the needy. This time it’s an initiative taken by MY FM’s Chandigarh station. With a strong reach across the city MY FM called up the masses to join hands with their team to step up and aid the flood affected areas near Chandigarh, primarily Ambala.

With 94.3 MY FM’s the On Air promotion of “Ek Koshish Dil Se, Zindagi Ke Liye” waves were created through the campaign that brought in an overwhelming response from its many listeners across the land of Punjab.

Through this campaign, listeners all across the city poured in help through donating clothes, eatables, water bottles, etc for the affected.

With the sheer dedication to take this campaign ahead, Team MY FM’s efforts were also noticed by Ambala’s SP Mr. Shashank Kanah who actually gave the permissions to go forward in distributing the collected material for the needy.

Full Story: Indian DTH Blog

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