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General News 9X Jalwa to launch short-format show ‘Weekly-pedia’ on 12 Aug
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MUMBAI: Classic Hindi music channel 9X Jalwa has created a show titled ‘Weekly-pedia’ to present insights into Bollywood. This short-format show will explore the secret behind that ‘week’ in Bollywood and major happenings across the world.

Launching on 12 August, ‘Weekly-pedia’ will air three to four times throughout the day.

The first episode of ‘Weekly-pedia’ gives insights into Aamir Khan’s historical film ‘Mangal Pandey: The Rising’. This episode will emphasise the trivia around the movie and highlight the major events, be it the launch of watches or desktops, or actors’ birthdays in the week.

Commenting on ‘Weekly-pedia’, 9X Jalwa programming head Imtiaz Baghdadi said, “Life is full of stories and so are Bollywood films. ‘Weely-pedia’ captures this exciting journey of Bollywood where you time travel through the favourite week in Bollywood’s past. The show also highlights the historic moments that get created elsewhere in the same week but at a different point in time. Join us on this exciting journey to know the history and the mystery of the week.”

9X Jalwa will promote ‘Weekly-pedia’ through a dubsmash contest to connect and engage with the viewers. To participate in this challenge, viewers will have to post their videos on the 9X Jalwa page on Indi.com. Winners of the challenge will be rewarded with cash prizes at the end of the contest. ‘Weekly-pedia’ will also be promoted across social media and digital platforms through contests and promos.

Source:
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Airtel Digital HD Recorder / Kerala Vision Digital TV
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