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General News Discovery Kids to air movies every weekend in 2017
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MUMBAI: Discovery Kids has decided to premiere movies every weekend all through 2017.

The movie extravaganza will feature kids’ favourite characters from India and round the world, including ‘Shaktimaan’, ‘Kisna’, ‘Luv Kushh’, ‘Hanuman’, ‘Sheikh Chilli’ and ‘Barbie’.

Demonstrating its drive to up the local content on the channel, it will also produce movies in India. Offering a brand new look to its iconic local character Kisna, Discovery Kids will air the first from its Kisna movie franchise – ‘Mahayoddha Kisna’ – on New Year eve.

Said Discovery Networks VP for entertainment products in South Asia Rajiv Bakshi, “While our programme series offer daily dose of differentiated entertainment during the weekdays, the movies will provide an incremental attraction and build the weekend viewership.”

To drive the channel as the biggest movie destination for kids, Discovery Kids will commence the offering with a ‘Movie Megathon’, starting 26 December to 8 January, wherein it will air ‘Mahayoddha Kisna’, ‘Luv Kushh’ & The Serpent King’, ‘Barbie In A Christmas Carol’, ‘Hanuman Immortal 2’ and many more.

Discovery Kids has signed exclusive deals with leading studios including NBCUniversal, Reliance Media, Cosmos Entertainment and Toonz.

Source:
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Airtel Digital HD Recorder / Kerala Vision Digital TV
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