Advertisement


Advertisement

Thread Rating:
  • 0 Vote(s) - 0 Average
  • 1
  • 2
  • 3
  • 4
  • 5
General News Google Now Lets You Stream Android Apps From Mobile Search Results
#1
Advertisement

Google has finally unveiled its long-anticipated take on app streaming. Google's mobile searches on Android until now displayed information from apps that were indexed by the company to users who had the corresponding app installed. From now on, if Google finds in-app content contained to a mobile app that is not available in the smartphone, it will show the relevant content and in some cases, also offer users the option to stream the app. At this point, only a few app developers have partnered to make the "app first" content and app streaming facility available.

The company believes that the new feature will let users get content from apps even without installing them, and of course, it furthers Google's goal of getting more app installs by allowing users to try both paid and free apps.

Google has been indexing content in compatible apps for a while now, starting with throwing upGoogle Now card and Google Play listing information, progressing to app installs ads and deep linking.

Google appears to have used technology from the app streaming startup it recently acquired - Agawi.Google silently acquired Agawi last year, and had confirmed the buyout after reports hit the Web earlier this year. Agawi's technology lets users easily preview apps or games by streaming them onto their handsets without installing or downloading them from Google Play. The company confirmed that it is currently testing the new cloud-based technology.

In a blog post, the search giant explained that it started indexing app content two year ago that gave results whether from an app or the Web.

"We now have over 100 billion deep links into apps in our index - including some popular apps like Facebook, Instagram, Airbnb or Pinterest - and 40 percent of searches people do on Android surface 
app content," said Jennifer Lin, Engineering Manager in a blog post.

The company explaining the app streaming notes that if a user needs a hotel in Chicago, his Google search results will now include results from the HotelTonight app.

For "app streaming", Google however points out that users will get the option to stream apps only when connected to a good Wi-Fi connection.

"With one tap on a "Stream" button next to the HotelTonight app result, you'll get a streamed version of the app, so that you can quickly and easily find what you need, and even complete a booking, just as if you were in the app itself. And if you like what you see, installing it is just a click away," explains Lin.

Google has so far tied up with limited partners for showing "app-first" content including HotelTonight, Chimani, Daily Horoscope, and New York MTA Subway Map. The company said the HotelTonight app also has the app streaming facility enabled.

In other news, Google on Wednesday started rolling out an update to its iOS app that bumps the version to 10.0 and brings cosmetic changes. The update adds tweaks to Google's voice search as well as Google Now cards.

The App Store listing notes, "Updated Google Now stream designed to better organise and surface content for you."

http://gadgets.ndtv.com/apps/news/google...lts-767040

___________________________________________
Airtel Digital HD Recorder / Kerala Vision Digital TV
Reply
Thanks given by:
Advertisement
Advertisement




Possibly Related Threads...
Thread Author Replies Views Last Post
  Update: Camscanner back on Google Play Store after being removed due to trojan dropper malwar nairrk 0 151 09-06-2019, 06:23 PM
Last Post: nairrk
  General News: Vodafone Play mobile website launched in India nairrk 0 146 09-03-2019, 02:15 PM
Last Post: nairrk
  General News: Google to release Chrome 76 on July 30 to stop websites from detecting users... nairrk 0 196 07-23-2019, 06:04 PM
Last Post: nairrk
  General News: Opera Launches 'World's First Gaming Browser', Lets Users Set CPU, RAM Limits nairrk 0 202 06-12-2019, 06:59 PM
Last Post: nairrk
  General News: Google Maps now lets you check live train status, bus travel times and more in India nairrk 0 293 06-04-2019, 07:03 PM
Last Post: nairrk
  General News: WhatsApp beta for Android brings redesigned emojis: All you need to know nairrk 0 323 05-14-2019, 09:50 AM
Last Post: nairrk
  General News: Google Chrome version 75 will restrict websites from detecting you in incognito mode nairrk 0 470 04-16-2019, 07:03 AM
Last Post: nairrk
  General News: WhatsApp adds 'Ignore archived chats' feature to 2.19.101 Android beta version nairrk 0 377 04-11-2019, 10:22 AM
Last Post: nairrk
  General News: Google Allo messaging app shutting down today; here's how to backup of your data nairrk 0 409 03-12-2019, 06:36 PM
Last Post: nairrk
  General News: Gmail for iOS, Android Gets New Material Theme: Everything Need to Know nairrk 0 626 02-01-2019, 09:17 AM
Last Post: nairrk

Forum Jump:


Users browsing this thread: 1 Guest(s)
Advertisement