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General News Prasar Bharati to apprise I&B about pros and cons of DD Free Dish auction policy
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Prasar Bharati to apprise I&B ministry about pros and cons of DD Free Dish auction policy

[Image: Prasar-Bharati-cover-01.jpg]

MUMBAI: The Prasar Bharati board did not take a decision on whether or not to continue with the slot sale policy for DD Free Dish. Rather, the board has decided to apprise the Information & Broadcasting (I&B) ministry the pros and cons of discontinuing the slot sale policy.

The pros and cons of stopping Free Dish will be sent to the ministry for it to take a call on it, PTI reported.

The I&B ministry will take a final decision on the matter. Outgoing I&B minister Smriti Irani was against auctioning Free Dish slots to private broadcasters. Irani’s contention was that the private broadcasters benefitted from Free Dish at the expense of DD.

This will be the first major task at hand for the newly appointed I&B minister Rajyavardhan Singh Rathore. He was earlier MoS in the I&B ministry.

The Prasar Bharati board had met on 14 May to take a decision on formulating a strategy for allowing the sale of vacant slots on DD Free Dish.

Free Dish currently has 72 TV channels and an estimated reach of 22 million homes.

Source:
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Airtel Digital HD Recorder / Kerala Vision Digital TV
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