Advertisement


Advertisement

Thread Rating:
  • 0 Vote(s) - 0 Average
  • 1
  • 2
  • 3
  • 4
  • 5
General News Star to bring multiplex strategy to small screen with launch of Star Gold 2
#1
Advertisement
MUMBAI: Broadcaster Star India aims to bring the multiplex strategy to the small screen with the launch of the new Hindi movie channel Star Gold 2. Launching on 1st February, Star Gold 2 will have SD as well as HD feeds.

Star Gold 2 will replace Movies OK, which is being shut down. Star Gold 2 and Star Gold 2 HD are priced at Rs 2 and Rs 5 respectively.

In what it said is an industry-first move, the network is introducing movie theatre’s multiplex strategy to the small screen, enabling it to showcase the myriad premieres of the newly acquired Bollywood movies on both Star Gold and Star Gold 2.

Star Gold has acquired 25 recently released blockbusters and upcoming Bollywood movies of 2020, further strengthening its library of over 1500 titles including ‘Tanhaji: The Unsung Warrior’, ‘Baaghi 3’, ’83’, ‘Angrezi Medium’ and ‘Panga’. Viewers will be able to enjoy films starring the likes of Ranveer Singh, Deepika Padukone, Akshay Kumar, Alia Bhatt, and Hrithik Roshan.

“Consumers are at the front and center of everything we do. Having acquired the latest top quality Bollywood content of 2020, it made perfect business sense to launch a second screen to be able to showcase the best of Hindi cinema to our viewers,” said Star India executive VP, GM Hindi Movies Business Hemal Jhaveri.

Televsisionpost
___________________________________________
Airtel Digital HD Recorder / Kerala Vision Digital TV
Reply
Thanks given by:
Advertisement
Advertisement




Possibly Related Threads...
Thread Author Replies Views Last Post
  General News: Star India defers launch of five channels nairrk 0 209 04-11-2020, 06:55 PM
Last Post: nairrk
  General News: Star Sports 1 Tamil launches programming initiative nairrk 0 136 04-08-2020, 10:03 AM
Last Post: nairrk
  Update: MIB approves name change applications of Star, TV18, Softline, Pen Studios nairrk 0 220 03-05-2020, 10:40 AM
Last Post: nairrk
  General News: Sun TV Network to launch Marathi GEC once Sun Bangla breaks even nairrk 0 183 02-24-2020, 02:00 PM
Last Post: nairrk
  General News: Star Movies to premiere ‘Alita: Battle Angel’ on 16 Feb nairrk 0 234 02-14-2020, 12:04 PM
Last Post: nairrk
  General News: ZEEL to launch a Bhojpuri movie channel Zee Biskope on 14th January nairrk 0 233 01-10-2020, 09:32 AM
Last Post: nairrk
  General News: ZEEL to launch Tamil movie channel on 19 Jan nairrk 0 233 01-09-2020, 09:45 AM
Last Post: nairrk
  General News: Pen India plans to launch six more TV channels in 2020 nairrk 0 261 12-04-2019, 01:20 PM
Last Post: nairrk
  General News: Star Jalsha to launch a new music game show ‘Start Music’ nairrk 0 313 11-20-2019, 07:42 AM
Last Post: nairrk
  General News: Star Sports launches campaign for U-17 Women’s Championship nairrk 0 189 11-11-2019, 06:45 PM
Last Post: nairrk

Forum Jump:


Users browsing this thread: 1 Guest(s)
Advertisement