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General News Two NDTV channels hop on to Comcast’s Xfinity TV platform
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MUMBAI: American pay-TV platform Comcast has expanded its international channel line-up for Xfinity TV customers by including 42 networks including two channels from NDTV, NDTV 24×7 and NDTV Good Times.

These channels are now available nationally on Xfinity X1 and through the Xfinity Stream TV app and portal on mobile devices, computers, and Roku devices in the home.

“Xfinity X1 is now the go-to platform for the best international programming and viewing experience. With the demand for multicultural content increasing, we are thrilled to complement our existing array of international programming by adding more channels all thoughtfully curated into an easy way to navigate, discover and enjoy,” said Comcast Cable Executive Director, International Strategy Rebecca Simpson.

NDTV Head of Affiliate Sales & International Business Rahul Sood said, “We are delighted that Comcast, the world’s largest platform has launched NDTV to augment their Indian offering by adding our news and lifestyle channel. With NDTV 24×7 being the most watched Indian news channel in the international markets, our launch has given us the opportunity to further expand our viewership in the US.”

Starting at $6.99 per month, International channels and packages can be added to a customer’s Xfinity TV subscription by visiting the International destination on X1.

The new international experience on X1 now includes over 415 networks in more than 20 languages and the content is organized and curated in a way that makes search and discovery by geography or language simple and easy.

X1 customers can just say “International” to go directly to the International destination on Xfinity on Demand. Additionally, customers can use their voice to discover programming relevant to a specific region of the world – “Asian Entertainment,” “South Asian Entertainment,” “European Entertainment,” or “Brazilian Entertainment” are all voice commands that take the viewer directly to a curated assortment of channels, shows, movies, music and more.

Source:
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Airtel Digital HD Recorder / Kerala Vision Digital TV
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