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HomeShop18 and Samsung launch day long celebrations
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HomeShop18, India’s first 24 hour home shopping channel brings its viewers on 10th August’10, the ‘Samsung Day’, offering value deals on great products and gadgets by the leading consumer durable company in India. Shoppers can experience the digital magic that Samsung products offer in the comforts of their homes. Viewers have an option of choosing Samsung obile phones, LCD TVs, Digital Cameras and Netbooks, all at attractive prices .

The two hour special show would be repeated throughout the day. The entire HomeShop18 studio will be dressed with multiple sets of Samsung highlighting the digital revolution and special anchors will be demonstrating the products on display.

Speaking on the occasion, Sundeep Malhotra, CEO, HomeShop18, said: “It’s our privilege to be associated with a globally admired brand like Samsung which brings superior, world class technology to our homes. The special Samsung Day was conceptualized keeping in mind our close association with our brand partner and to maximize the benefits of the digital revolution by bringing quality products and value offers to our customers.”

Samsung Day offerings will include Samsung 3G GSM Mobile Phone at a price of Rs.5999 against its MRP of Rs.6750.; Samsung Series 4 22Inch (56cms) HD LCD TV at a price of Rs. 15490 available in market for Rs.17990; a combo of Samsung 10 Inch (25.6 cm) Net book: NP210 and a Portable DVD Writer for Rs.25500 which will otherwise cost Rs. 27990 and a Samsung 10 Mega Pixel Digital Camera Model No: ES65 for Rs. 5999 as against Rs.7990 in the market. These deals not only come at exciting price points but also bring additional value with the addition of free gifts like Reebok and MTV Sunglasses, Memory cards and Scratch Cards which guarantee assured free gifts.

Ravindra Zutshi, Deputy Managing Director, Samsung India, said: “With the wide selection of products being made available on Home Shop 18 coupled with simple, easy to understand product communication, I expect the channel to gain more traction very quickly. Home Shop18 is a convenient way to buy the best brands with great savings on time and money. As technology leaders, we are happy with the platform that Home Shop18 is giving us to reach out to our potential customers."


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