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IDEA records over 8 million subscribers in Maharashtra & Goa
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MUMBAI: IDEA Cellular, the largest mobile operator in Maharashtra & Goa has crossed the 8 million subscriber mark, as on June end 2009. With a monthly net addition of over 2 lakh subscribers during the last month, IDEA now holds 35% marketshare in Maharasthtra & Goa.

With 8,000,687 subscribers in June end 2009, as compared to 5,444,733 subscribers in June end 2008, IDEA recorded 47% growth in subscribers in the 12 months’ period.

IDEA Cellular, an Aditya Birla Group Company, started its GSM mobile services from the telecom circle of Maharashtra & Goa in 1996. IDEA has always been at the forefront of the telecom revolution and has launched a slew of mobile products and services designed to suit the communication needs of diverse segment of users.

According to Mr. P. Laxminarayana, Circle Operating Officer – Maharashtra, IDEA Cellular, “This milestone is a testimony of our network strength, quality and service delivery in Maharashtra & Goa. For us, the benchmark of real leadership is customer delight, and I take this opportunity to thank all our customers for placing their faith in us. It has been a journey of constant innovation, and ensuring customer satisfaction through world-class GSM services.

“Unmatched connectivity, affordable tariff structures, deep-rooted distribution network, and a wide range of innovative products and services will continue to be the key drivers of growth for IDEA in the region”, added Mr. Laxminarayana.

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