02-11-2010, 11:15 AM
My Name is Khan has recorded over 80 per cent booking for the opening weekend, despite a Shiv Sena threat to the Shah Rukh Khan-Kajol starrer forcing theatres to suspend ticket sales in Maharashtra and capital Mumbai today.
Multiplex owners say the bookings, which opened today, are better than 3 Idiots’. “The advance bookings are 20 per cent higher than the Aamir Khan starrer,” said sources in the industry. In metros like Delhi, Kolkata, Bangalore, Chennai and Hyderabad, the bookings are between 60 and 80 per cent. In small towns, 60-70 per cent of its tickets are sold. The film will be released on Friday.
Maharashtra contributes 25 per cent to box office collections, in which Mumbai’s share is almost 15 per cent.
“The film will lose almost Rs 10 crore in the first three days from Mumbai and Maharashtra,” said Komal Nahata, trade analyst. Fox Star Studios has bought the rights of the Karan Johar production for Rs 100 crore. Experts say even if the film gets lukewarm response in Mumbai, Fox Star can claim insurance. Fox Star plans to release over 1,200 prints in India, of which 300 will be in Maharashtra (65 in Mumbai).
Meanwhile, police have cancelled leave of their Mumbai personnel to ensure protection to the 63-odd theatres scheduled to screen the SRK film. They have also detained over 1,200 Sena members as preventive measure. Constables have been asked not to let viewers carry bags, frisk every ticket holder and check their identity cards. Chief Minister Ashok Chavan said the Sena-Shah Rukh Khan controversy should be resolved by “mutual understanding”.
Source: Business Standard
Multiplex owners say the bookings, which opened today, are better than 3 Idiots’. “The advance bookings are 20 per cent higher than the Aamir Khan starrer,” said sources in the industry. In metros like Delhi, Kolkata, Bangalore, Chennai and Hyderabad, the bookings are between 60 and 80 per cent. In small towns, 60-70 per cent of its tickets are sold. The film will be released on Friday.
Maharashtra contributes 25 per cent to box office collections, in which Mumbai’s share is almost 15 per cent.
“The film will lose almost Rs 10 crore in the first three days from Mumbai and Maharashtra,” said Komal Nahata, trade analyst. Fox Star Studios has bought the rights of the Karan Johar production for Rs 100 crore. Experts say even if the film gets lukewarm response in Mumbai, Fox Star can claim insurance. Fox Star plans to release over 1,200 prints in India, of which 300 will be in Maharashtra (65 in Mumbai).
Meanwhile, police have cancelled leave of their Mumbai personnel to ensure protection to the 63-odd theatres scheduled to screen the SRK film. They have also detained over 1,200 Sena members as preventive measure. Constables have been asked not to let viewers carry bags, frisk every ticket holder and check their identity cards. Chief Minister Ashok Chavan said the Sena-Shah Rukh Khan controversy should be resolved by “mutual understanding”.
Source: Business Standard