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Nat Geo starts hunt for 'Aviva Young Scholar'

MUMBAI: Aviva Life Insurance and National Geographic Channel (NGC) have announced the launch of Aviva Young Scholar Nat Geo Junior Hunt.

This nationwide school engagement programme is in its third year. It is the hunt for the best young brain in the country, an ‘Aviva Young Scholar Nat Geo Junior’, someone who is articulate, curious, smart and aware; in short a complete all-rounder.

The channel aims to extend its children’s block Nat Geo Junior on-ground to provide an intelligent platform for kids to showcase their talent through a learning experience.

Aviva’s brand ambassador Sachin Tendulkar said, “Aviva Young Scholar Nat Geo Junior Hunt is a great opportunity for children to hone their skills, test their awareness levels and realise their true potential. Participants will not only learn more but will also get an opportunity to win 4 national and 20 city scholarships from Aviva.”

Aviva India director marketing Vishal Gupta says, “At Aviva, we have a special focus on children and we continuously work towards securing their future, whether through insurance products or opportunities to help them realise their potential. Aviva Young Scholar Nat Geo Junior Hunt is yet another initiative in the same direction. We believe that this is a fantastic platform for young kids to showcase their talent and get an opportunity to win Aviva Scholarships”.

NGC senior VP– content and communication Rajesh Sheshadri says, "In its third successful year, Aviva Young Scholar Nat Geo Junior Hunt our unique school engagement programme returns to stimulate the young and inquisitive minds to learn more about the world they live in, while enjoying the complete experience. The extraordinary response we received for the last two seasons motivates us to take this one of a kind programme to new heights”.

Nat Geo Junior Hunt reaffirms its credibility as it reaches out to over 400 reputed schools, targeting approximately 4,00,000 children, aged between 10-14 years, across 14 cities in India (Delhi, Mumbai, Bengaluru, Hyderabad, Kolkata, Pune, Chennai, Ahmedabad, Lucknow, Jaipur, Kanpur, Chandigarh, Cochin and Patna).

The selection process for this nationwide hunt provides a training ground for children, starting with the Think again tests which will be conducted across schools in India. The tests will be then followed by scientifically designed rounds, which include games, puzzles, debates, thinking out of the box challenges, an adventure camp and grooming sessions.

There are four national and 20 city scholarships to be won. The winner will also get to host the Nat Geo Junior show for three months on the National Geographic Channel, along with a bouquet of prizes from other partners associated with the hunt.

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