Advertisement


Advertisement

Thread Rating:
  • 9 Vote(s) - 3.44 Average
  • 1
  • 2
  • 3
  • 4
  • 5
Nokia Switches Ad Agencies to Push N-Series Smartphones
Advertisement
#1
Nokia is planning a US$150 million advertising push to promote its N-Series smartphones, and has awarded a contract to the ad agency, Wieden & Kennedy to handle the marketing push. Nokia previously awarded the smartphone advertising account to an Interpublic team based in Lowe Worldwide's London offices - writes AdAge.




Interpublic originally won the N-Series marketing contract in 2005, and ran a range of movie tie-ups to promote the smartphone video playback facilities.

This is the second Nokia win for the Wieden agency, after it picked up the US$260 million global account for all of Nokia's products, excluding the N-Series range.

T-Mobile USA recently announced that it about to run a huge campaign which will push a billion online adverts in just two days to promote its Google Phone for the holiday season[/quote]
Reply
Thanks given by:
Advertisement
Advertisement




Possibly Related Threads...
Thread Author Replies Views Last Post
  General News: Reliance Jio working on smartphones for Rs. 4,000 by 2020 nairrk 0 351 09-24-2020, 07:17 PM
Last Post: nairrk
  General News: Nokia 4.2 with notch display, dual cameras launched in India: Price, specifications.. nairrk 0 507 05-07-2019, 01:50 PM
Last Post: nairrk
  General News: Nokia 7.1 Android One smartphone launched in India, priced at Rs 19,999 nairrk 0 1,034 11-30-2018, 03:12 PM
Last Post: nairrk
  General News: HMD Global unveils Nokia 106 feature phone, 2 color variants for Nokia 230 nairrk 0 617 11-15-2018, 08:49 AM
Last Post: nairrk
  Update: Smartphones explodes / catching fire nairrk 13 2,858 10-03-2018, 12:38 PM
Last Post: nairrk
  General News: Nokia 5.1 Plus launched in India: Price, Specifications, Availability and more nairrk 0 689 09-24-2018, 02:56 PM
Last Post: nairrk
  General News: Nokia 5.1, Nokia 3.1 with 3GB RAM and Nokia 2.1 launched in India nairrk 0 621 08-09-2018, 06:33 PM
Last Post: nairrk
  General News: Nokia 5.1, Nokia 3.1 and Nokia 2.1 launched: Price, specifications and availability nairrk 0 583 05-30-2018, 09:22 AM
Last Post: nairrk
  General News: Nokia 6 (2018) with 4GB RAM launched in India: Price, specifications and sale date nairrk 0 601 05-09-2018, 01:05 PM
Last Post: nairrk
  General News: Smartphones launched this week nairrk 90 35,969 04-15-2018, 12:58 PM
Last Post: rohanp

Forum Jump:


Users browsing this thread: 1 Guest(s)
Advertisement