Advertisement


Advertisement

Thread Rating:
  • 0 Vote(s) - 0 Average
  • 1
  • 2
  • 3
  • 4
  • 5
Price war begins with Dish TV, offers basic channels for free
Advertisement
#1
RC Venkateish, Chief Executive Officer of Dish TV said, “This is a never before kind of unique facility for all those valued subscribers who will choose our services during digitisation. This is a highly differentiated and extremely consumer friendly move. Consumers in the four metros are apprehensive about this sudden switch off of their highly valued TV viewing. This will translate into huge competitive advantage for Dish TV as none of the other competitors both from cable as well as DTH offer this facility, moreover as stated above Cable operators have already announced a Rs 100 monthly charge for Basic tier, which will be provided free of cost by Dish TV.” [Image: home_dish.jpg]
[Image: hardware.gif]


Adding further, Dish TV COO Salil Kapoor said, “For the subscribers ‘switch off’ of the services or their TV going blank suddenly cuts of their information and entertainment lifeline. Dish TV is now ensuring that this lifeline never gets cuts of for their valued subscribers. Our endeavour of never ending commitment to our consumers to provide highly differentiated competitive advantage over cable and other DTH making us the platform of choice.”

The move, if copied by other players, may affect the already low ARPU (average revenue per user) levels of the DTH industry, experts believe. However, industry pundits also add that if DTH win over cable in the first phase, they have a huge upside of sheer volume, which will eventually more than compensate for such offers.
Reply
Thanks given by:
Advertisement
Advertisement




Possibly Related Threads…
Thread Author Replies Views Last Post
  DishTV added "ALJAZEERA- Free (TV)" channel on its DTH platform on 02-04-2021 Sathish 0 154 04-02-2021, 10:43 AM
Last Post: Sathish
  DishTV removed "Manoranjan Movies- Free (TV)" channel from its DTH platform on 01-04-2021 Sathish 0 72 04-01-2021, 05:13 AM
Last Post: Sathish
  DishTV removed "Maha Punjabi- Free (TV)" channel from its DTH platform on 01-04-2021 Sathish 0 79 04-01-2021, 05:10 AM
Last Post: Sathish
  DishTV removed "Sadhna Bhakti- Free (TV)" channel from its DTH platform on 01-04-2021 Sathish 0 66 04-01-2021, 05:07 AM
Last Post: Sathish
  DishTV removed "DD Bihar- Free (TV)" channel from its DTH platform on 01-04-2021 Sathish 0 70 04-01-2021, 05:04 AM
Last Post: Sathish
  DishTV removed "DD Jharkhand- Free (TV)" channel from its DTH platform on 01-04-2021 Sathish 0 71 04-01-2021, 05:00 AM
Last Post: Sathish
  DishTV removed "DD India- Free (TV)" channel from its DTH platform on 01-04-2021 Sathish 0 68 04-01-2021, 04:54 AM
Last Post: Sathish
  DishTV removed "DD SPORTS- Free (TV)" channel from its DTH platform on 01-04-2021 Sathish 0 31 04-01-2021, 04:41 AM
Last Post: Sathish
  DishTV removed "Shemaroo Marathibana- Free (TV)" channel from its DTH platform on 01-04-2021 Sathish 0 32 04-01-2021, 04:38 AM
Last Post: Sathish
  DishTV removed "Fakt Marathi- Free (TV)" channel from its DTH platform on 01-04-2021 Sathish 0 42 04-01-2021, 04:35 AM
Last Post: Sathish

Forum Jump:


Users browsing this thread: 1 Guest(s)
Advertisement