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QOS to drive Indian DTH Market
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India - With the entry of new players in the Indian DTH industry, competition is getting intense. Due to this intensifying competition, installation prices are declining and subscribers are having wide range of options to make choices. As per our new research report “Indian DTH Market Forecast to 2012”, there will be around 158 Million TV households by 2013, which will project at a CAGR of nearly 5.5% during 2011- 2013. Further to add, this high growth of TV industry can be attributed to cable & satellite (C&S) services that has made entertainment accessible to every home, and has encouraged people to own TV, even in remote locations.

In our report, we have done in-depth study of the Indian DTH market by analyzing its numerous emerging trends. Further, the key market drivers, which are expected to fuel growth in DTH segment, are also studied. We have found that the concepts like Bundled offers and Live TV will help in increasing DTH subscribers across the country. The report also analyzes the operators’ share and the Average Revenue Per User (ARPU) in the Indian DTH segment.

In our study we have made some recommendations essential for sustainable companies’ and industry growth. The report provides a comprehensive price sensitivity analysis from consumer’s point of view. Our research also presents various marketing strategies for DTH providers in detail. To give the client a complete knowledge of Indian DTH, we have analyzed the strengths and weaknesses of all the players operating in this segment.

“Indian DTH Market Forecast to 2012” is a comprehensive research report that comprises quality research and in-depth analysis on the Indian DTH Industry. It studies the emerging market trends, recent developments, and their impact on the market. The report will help clients analyze the leading-edge opportunities, prospective customer base, expected future outlook, and all the other factors of Indian DTH segment.

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