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Rel Mobile, Gameloft in pact for Paris Hilton's exclusive game
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Anil Ambani's Reliance Mobile, has tied-up with Gameloft for a mobile game based on the life of actress, model and socialite Paris
Hilton, called Paris Hilton's Diamond Guest.

US-based Gameloft is a mobile games company that specialises in developing mobile games based on world celebrities and Hollywood movies and will soon release the game on Hilton.

This is the first official mobile game from Paris Hilton, showing the star's glamorous side and elegance, a press release issued here said.

"By hosting this game on its network, Reliance will offer its subscribers a rare look insuide the doors to Paris Hilton's stunning universe studded with diamonds and sapphires," the release said.

As a part of its tie-up with Reliance Mobile, Gameloft will also launch the mobile games version of some of the latest Hollywood offerings on Reliance CDMA and GSM networks across WAP/Brew, Blackberry platforms, the release said.

These include Night at Museum 2, Terminator Salvation and The Mummy 3.

Reliance Communications's VAS Head, Krishna Durbha, said that "our tie-up with Gameloft is a part of our strategy to strengthen oyur gaming portfolio. Indians love celebrities and movies. Through these unique offerings, we are making sure that our subscribers derive added excitement by not only playing games on their Reliance Mobile but also play games based on super-hit Hollywood movies and world-famous celebrities."

As a part of the larger game-plan, Gameloft will also offer Reliance Mobile a portfolio of games based on Ferrari World Championoship, Wimbledon 2009 and Spider-Man Toxic City, amongst others, the release said.

Gameloft has partnership agreements with leading licensors and sports personalities such as Ubisoft Entertainment, Universal Pictures, ABC, Dreamworks Animations SKG, Endemol, 20th Century Fox, Viacom, Sony Pictures, Touchtone Television, Warner Bros, Paris Hilton, Gus Hansen, and Kobe Bryant, among others, the release said.

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