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Star Plus to preview 'Tere Mere Beach Mein' online ahead of launch
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MUMBAI: Star Plus, the Hindi general entertainment channel from the Star stable, is set to showcase an exclusive half-hour preview of the Farah Khan-hosted talk show, Tere Mere Beach Mein, on Star Player ahead of the launch of the show on 23 August.

The preview, which will also appear on startv.in, will be featured on the digital platform on 21 August.

Star Plus will air Tere Mere Beach Mein every Saturday and Sunday at 9 pm.

Says Star India EVP marketing Anupam Vasudev, "This initiative demonstrates Star's willingness to exploit new avenues to engage users more meaningfully and get them to consume our content effectively. We are airing the episode online an entire day before it goes on air. This will only seek to expand and enhance our user base."
"I am happy about offering this innovation to our advertisers. This will complement an already significant market lead that Star TV has and offers," adds Star India EVP sales Kevin Vaz.

Earlier, Star Plus had showcased two of its properties, Aap Ki Kachehri (Season 2) and Sajan Ghar Jaana Hain, on Star Player.

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