Thread Rating:
  • 5 Vote(s) - 2.8 Average
  • 1
  • 2
  • 3
  • 4
  • 5
Sun TV pumps in Rs 2 bn towards movies in FY'09
MUMBAI: Sun TV Network Ltd. has pumped in Rs 2 billion towards movies, upping its investments at a time when many players are crowding the market in the southern region.

Movie acquisition for telecast rights makes up the bulk of the investments for Sun TV Network which runs a clutch of highly successful channels in Tamil, Telugu, Kannada and Malayalam languages.

"We have invested Rs 2 billion towards movies in FY'09. We have a library of 8500 films," says a source in the company.

On the film production front, Sun TV has an investment plan of Rs 700-800 million for 10-12 movies a year. "We have a pipeline plan and the strategy is to produce small and medium budget movies," adds the source.

Sun grossed a revenue of Rs 280 million from the few movies that it released last fiscal. "We had a 15-20 per cent RoI (return on investments) from the movies that we released in the fiscal," says the source.

Sun is producing Endhiran on a budget of Rs 700 million. "The movie will come up by the end of this year or erly next year," says the source.

Sun TV, which has Rs 3.30 billion of cash on its books, has a capex requirement of between Rs 750 million and Rs 1 billion in FY'10.

Thanks given by:

Possibly Related Threads...
Thread Author Replies Views Last Post
  General News: Salman Khan’s future movies to first show on Amazon Prime Video before moving to TV nairrk 0 713 07-31-2017, 06:53 PM
Last Post: nairrk
  General News: fastfilmz adds Telugu movies to its premium streaming service nairrk 0 595 07-13-2016, 09:14 AM
Last Post: nairrk
  General News: Eros’ movies win 19 awards at IIFA Awards 2016 nairrk 0 607 06-27-2016, 03:46 PM
Last Post: nairrk
Wink Sarsa: Gul Panag makes a grand entry to punjabi movies with "Sarsa". Music by Agnee B sarsathemovie 0 2,272 08-28-2012, 09:16 PM
Last Post: sarsathemovie
  Help: Films Division of India to sell movies online Mr.Bhat 0 971 11-23-2010, 10:14 PM
Last Post: Mr.Bhat
  Help: Stars walk the talk to promote movies Sathish 0 793 10-28-2010, 11:09 AM
Last Post: Sathish
  'Brick Lane' only on UTV World Movies Mr.Bhat 0 1,128 06-24-2010, 04:00 PM
Last Post: Mr.Bhat
  UTV arm lines up 15 movies Amarjeet 0 1,024 04-08-2010, 10:02 AM
Last Post: Amarjeet
  Southern movies account for over 75% of film revenues Sathish 1 1,050 11-18-2009, 10:14 AM
Last Post: Mr.Bhat
  Hollywood movies may premier on YouTube Mr.Bhat 1 1,164 09-10-2009, 10:40 AM
Last Post: Ananya

Forum Jump:

Users browsing this thread: 1 Guest(s)