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TATA Indicom launches Rural IVR service, Ek Behtar Zindagi.
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Quote:TATA Indicom today launches new IVR Value Added Service (VAS), Ek Behtar Zindagi- especially designed for farmers in India. With this service TATA Indicom subscribers can able to access latest information on agricultural related service on their mobile phone in their own language.

Ek Behtar Zindagi is a IVR – Interactive Voice Response service, and it is now available for subscription charges of Rs. 20 for 30 days in which user can access information on crops, live stock, mandi rates, fisheries, health, education and finance for 200 minutes.

To subscribe Ek Behtar Zindagi service, just call on 556780 (toll free), the subscription cost is Rs. 20 for 30 days. The service is also available for pay per use basis in which user have to pay Rs. 2 per min, to avail this pay per use service call on 55678 and to unsubscribe to Ek Behtar Zindagi service, call on 155223 (toll free).

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