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Ten Sports to sponsor Sri Lanka's rugby team
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MUMBAI: Taj Television Ltd, owners of Ten Sports, and the Sri Lankan Rugby and Football Union (SLRFU) have signed an agreement wherein Ten Sports will sponsor Sri Lankan National Rugby Team for the next one year.

The sports broadcasting company will make a substantial investment in SLRFU, which will be used for the teams' training and travel expense. It will also help develop and promote rugby in Sri Lanka, said a company release. In return, among other benefits, all national rugby teams of the country will sport Ten Sports-branded kit and clothing.

"We are excited to be in partnership with the SLRFU. We are associated with both cricket and rugby in the country, and will also seek other ways to help build sport in Sri Lanka," said Taj TV CEO Chris McDonald.

"I am grateful to Taj Television to extend their support and be the sponsors of the Sri Lankan national rugby team," says SLRFU interim committee chairman Maiya Gunasekara.

"This is the first time in the history where an international sports broadcaster has stepped into the shoes of a sponsor of the Sri Lankan national rugby team. It has certainly boosted the morale of the team members, adds Gunasekara.

Rugby is the second most popular sport in Sri Lanka after cricket, and played at every level starting from school.

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