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UTV syndicates 5 movies to Arab broadcaster MBC
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MUMBAI: UTV Motion Pictures has concluded a five-movie syndication deal with MBC, an independent free-to-air, news and entertainment network available across the Arab region.

As part of the agreement, the motion picture arm of UTV will syndicate Race, Life in a Metro, Kismat Konnection, Fashion and Aap Ka Suroor to the network for a period of two years.

Says UTV Motion Pictures VP - international distribution and syndication Amrita Pandey, "The deal with MBC for five movies was signed on 27 August. Each film will have six airings."

Earlier in January, UTV Motion Pictures had syndicated the epic Jodha Akbar to MBC. Owing to a large population from India in the region, the company claims that the movie received good response not only from viewers but also from advertisers. As a result, MBC decided to acquire more movies from the motion picture arm.

"The deal for Jodhaa Akbar was signed on 6 January this year and was aired in June," Pandey says.

Meanwhile, apart from closing the MBC deal, UTV Motion Pictures is also looking at various other countries for movie syndication deals.

"We are in talks with other Middle east countries, Brazil, Italy, Spain and Turkey for movie syndication deals," Pandey avers.

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