04-19-2010, 09:32 PM
Vikram Kaushik, Managing Director & CEO, Tata Sky Ltd., He brings with him over 30 years of experience in consumer sales and marketing. Mr. Kaushik commenced his career with FMCG giant Unilever. Over the course of 16 years with the Unilever Group, he was responsible for the growth and stature of some of the best brands in India including Lux and Fair & Lovely. After a brief stint in advertising as the Managing Director of a leading agency, he moved on to Britannia as Vice President - Marketing and Exports. Mr. Kaushik then moved on to become the Marketing Director of Colgate-Palmolive India and joined the Board of the Company as a full time Director. He was instrumental in reviving the fortunes of the brand Colgate in India.
Established in 2004, Tata Sky is a JV between the Tata Group and STAR, owned by the UK-based British Sky Broadcasting Group. Launched in 2006, Tata Sky has empowered every Indian viewer with ‘Choice, Control and Convenience’ by offering them the most comprehensive choice of over 174 channels ranging from movies, news, entertainment and sports channels in DVD picture quality and CD quality sound. In a short time, Tata Sky has carved a niche in the rapidly growing Indian pay TV market. It has also launched Tata Sky+, a new age service that used the breakthrough ‘Personal Video Recorder’ technology. It is the first and only Indian DTH Company to be awarded the ISO 27001:2005 accreditation for Information Security and also the first DTH brand to get the prestigious ‘Superbrand’ status.
Vikram Kaushik, Managing Director & CEO, Tata Sky Ltd.
Established in 2004, Tata Sky is a JV between the Tata Group and STAR, owned by the UK-based British Sky Broadcasting Group. Launched in 2006, Tata Sky has empowered every Indian viewer with ‘Choice, Control and Convenience’ by offering them the most comprehensive choice of over 174 channels ranging from movies, news, entertainment and sports channels in DVD picture quality and CD quality sound. In a short time, Tata Sky has carved a niche in the rapidly growing Indian pay TV market. It has also launched Tata Sky+, a new age service that used the breakthrough ‘Personal Video Recorder’ technology. It is the first and only Indian DTH Company to be awarded the ISO 27001:2005 accreditation for Information Security and also the first DTH brand to get the prestigious ‘Superbrand’ status.
Vikram Kaushik, Managing Director & CEO, Tata Sky Ltd.