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Zee Kannada to launch three new format show
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Zee Kannada, the Kannada general entertainment channel (GEC), is launching three format shows - Yariguntu Yarigilla, Gunagaana and Gramophone - in July. Apart from these new shows, the channel has a host of similar properties, ready for their second and third season runs.

Shekar J, business head, Zee Kannada, says, "Our channel is very active in experimenting with new formats for a regional audience. There is a dedicated feedback mechanism, which helps us track the reactions of the viewers to each of these formats. And for us, their insights form a critical base for our decisions on the ideal programming mix."


Gunagaana, in its third season, will present an overview of the musical hits delivered by yesteryears' film stars, who, by their presence on the screen, immortalized several memorable songs. In its first season, the show paid similar tribute to music composers. This show is set to debut on July 19 at 11 am.

Nimmurnage Gramophone Hachtivi is one of the channel's earliest initiatives to reach out to its viewers across Karnataka. It is a series of mini-events organised across the state, where professional playback singers sing popular tracks from a particular era in Kannada cinema. They are supported by a couple of actors from that era. This format show has been tentatively scheduled for early August.
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