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Reliance BIG TV ties up with Viveks - Sathish - 12-30-2010

Direct-to-home service provider Reliance BIG TV (RBTV) has entered into a corporate alliance with Vivek Ltd, a consumer durables retail chain in Tamil Nadu.

The deal gives those shopping at Viveks in Tamil Nadu, the opportunity to get a Reliance BIG TV connection for free on any purchase above Rs 1,000.

Full Story: Indian DTH Blog