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General News: ZEE5 to launch 72 originals in six languages till March 2020 - Printable Version

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ZEE5 to launch 72 originals in six languages till March 2020 - nairrk - 02-16-2019

MUMBAI: ZEEL-owned video on demand (VoD) platform ZEE5, which celebrated its first anniversary on 14th February, has revealed that it will launch 72 originals across six languages in the next one year till 2020. This includes shows across multiple genres and languages including Hindi, Tamil, Telugu, Marathi, Bengali, and Malayalam.

ZEE5 unveiled the logos of 19 shows in Hindi, Telugu, Tamil, Bengali, Marathi, and Malayalam. Out of the 19 shows that have been unveiled 11 are in Hindi while the rest are in the regional languages.

The Hindi shows include Rangbaaz Season 2, Karenjit Kaur Season 3 (with Sunny Leone), High Priestess (Amala Akkineni’s digital debut), Skyfire, The Final Call (starring Arjun Rampal and Sakshi Tanwar), Mystic Rose, The Sholay Girl (starring Bidita Baig), Mirror (a short film), 377 (starring Maanvi Gangroo and others), Poison (starring Arbaaz Khan, Freddy Daruwala, Tanuj Virwani), Bandit Queen

The Telugu shows which have been unveiled are ‘Ms Subbulakshmi’ (starring Lakshmi Manchu) and ‘G.O.D. – Gangs of Dharmapuri’ (starring Aditya). The Marathi shows include ‘Sex, Drugs and Theatre’ and ‘Hutatma’ (starring Anjali Patil, Vaibhav Tatvavadi & Abhay Mahajan).

The two Malayalam shows include ‘Aarpoo’ and ‘Porn Ok Please’. In Tamil, the logo of ‘Postman’ has been unveiled while the Bengali show is ‘Sharate Aaj’ (starring Parambrata Chatterjee, Payal Sarkar and Riddhi Sen).

To celebrate the anniversary, ZEE5 has launched a special 30% discount on both annual packs – all access Rs 999/- and regional Rs 499. This is applicable from 14th February to 31st March; in case subscribers pay via their Paytm account, they will get an additional 50% cash back on these rates.

ZEE5 Global- International Broadcast Business CEO Amit Goenka said, “It is a very proud moment indeed for us as we celebrate the first anniversary of ZEE5. A year in, we have seen how ZEE5 has, in fact, bolstered the network channels’ fanbase through its Before TV and catch-up content offerings. With its strong content library, the platform has established a niche for itself in the regional markets of our country – a space that has always remained a focus for us as a Group. In the next few years, we will be investing in ZEE5 to make it the most widely subscribed and viewed Indian entertainment app globally.”

ZEE5 India CEO Tarun Katial said, “This past year has been an enriching journey for each one of us who have been a part of it and being the fastest growing OTT platform in the country is a testimony to the continual efforts of the team and support from our partners. Since our launch in February 2018, we have achieved milestones not just on the Content front, but under multiple pillars including Partnerships and Technology. Our aim through all our initiatives has been to bring a seamless viewing experience for our subscribers, no matter where they are or what their preference is. The learnings have been immense, and from it we have emerged – stronger and bigger. In 2019, our aim is to outdo ourselves in terms of the concepts & shows and technology we drive through ZEE5 and the announcements today are proof that we are fully poised to take this on.”

Katial further said, “The regional markets is where the future of entertainment lies – our next viewers will come from there. We are cognizant of this and building an ecosystem to add more value to our stakeholders in these markets. To celebrate our first anniversary, we have a special offer for our subscribers as well.”

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